Marylebone Lane Christmas Shopping Evening

A stone’s throw away from Marylebone Village High Street, Marylebone Lane came alive as we created an exciting evening of shopping, festive food and drink and activities, to cater for everyone’s Christmas shopping needs.

The new event united Marylebone Lane as 20 of the retailers participated to offer exclusive 20% discounts, free mulled wine and prosecco, mince pies and in-store workshops. As visitors explored the unique stores and restaurants along the lane, they were further entertained by the Marylebone Music Festival's roaming brass quartet strolling up and down the street.
We implemented an impactful PR and digital campaign that reached over 7 million people worldwide. Through a strategic partnership with ES Magazine, we promoted the event across London, showcasing the range of must-have gifts to buy on Marylebone Lane and enticing visitors to enter an exciting competition to win the ultimate Marylebone experience.

services: campaign creation, brand concept, graphic design, event production, PR, social media, retailer liaison, marketing

Raccoon London - Hikaru - Sister London - Marleybone - 05-12-2019 - 4
Raccoon London - Hikaru - Sister London - Marleybone - 05-12-2019 - 12